This marketecture diagram bears no resemblance to what we're actually building.
Dictionary of american slang with examples. .
marketecture — (mar.kuh.TEK.chur) n. 1. A new computer architecture that is being marketed aggressively despite the fact that it doesn t yet exist as a finished product. 2. The design and structure of a market or a marketing campaign. Also: marchitecture.… … New words
marketecture — A completely fictional architecture diagram of a company s product, festooned with marketing buzzwords. Used to woo investors and customers. This marketecture diagram bears no resemblance to what we re actually building … Dictionary of american slang
Marchitecture — (or Marketecture) is a portmanteau of the words marketing and architecture. The term is applied to any form of electronic architecture[clarification needed] perceived to have been produced purely for marketing reasons. It may be used by a vendor… … Wikipedia
Hardware — 2000 compliant Alt Tab annotated reality Beowulf cluster BYOD chip chip graffiti computational grid … New words
Marketing — ad creep advergame advermation advertecture advertorial alpha pup bandit sign barnumize … New words
Programming and Software — 2000 compliant 9999 bug aftcast Alt Tab application service provider apps on tap beerware B … New words
architectural myopia — n. Building design that emphasizes distinctive, attention getting features over practical concerns or simple aesthetics. Example Citations: Have you ever looked at a bizarre building design and wondered, What were the architects thinking? ...You… … New words
hype cycle — n. A sequence of events experienced by an overly hyped product or technology, including a peak of unrealistic expectations followed by a valley of disappointment when those expectations aren t met. Example Citations: The Hype Cycle was devised by … New words
slideware — (SLYD.wayr) n. A much hyped software product that currently exists only as a series of slides in a sales or marketing presentation. Example Citation: All this may sound like a description of slideware those glowing overhead presentations given by … New words
